VIDEO: JUST BREATHE.

VIDEO: JUST BREATHE.

Earlier this month, Sophia Cerniglia joined us at our Louisville, KY headquarters for a special in-store event where she talked about her battle with cystic fibrosis, mental illness, and told the inspiring story of how Breathing Becomes Effortless came about. While she was here, we were lucky enough to have her join us for a photo and video shoot. We're excited to bring you this video, which you can watch below:

To learn more about Sophia's story and what Breathing Becomes Effortless is all about, check out some of our previous blogs from the month:




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EVENT RECAP: Ben Sollee
EVENT RECAP: Ben Sollee

Ben Sollee is originally from Lexington, KY, but now calls the city of Louisville his home. On September 12, 2018, he performed a small, intimate show in the backyard of BLōFISH Clothing's Market St. location for a group of the brand's friends and family.  

The concert was more than just a reason for friends to gather, listen to his unique bluegrass take on the cello, and enjoy some craft beers from West Sixth Brewing, however. A portion of the ticket sales and t-shirts sold that evening, went to benefit BLoFISH's cause of the month, Give an Hour.

Wrestler, Veteran, Kentuckian: Mike Hayes’ Story
Wrestler, Veteran, Kentuckian: Mike Hayes’ Story

This month, we knew we wanted to give back to a cause that would help veterans, but we were struggling to find a name for the collection. 

That all changed once we were introduced to Mike Hayes. I'll do my best to tell you about him, but be sure to listen to the podcast where he is our featured guest - his story is incredible and more than I can include in this blog alone.

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